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Choosing the Right Real Estate Photographer: What to Look For

Written by Guy Le Page | Dec 18, 2024 6:03:43 AM

When engaging the services of someone to work for me, I want an expert in their field, but also someone I can relate to and connect with. Human connection is important in any endeavour and leads to a better quality of work and experience overall. It’s no different when choosing the right real estate photographer. That’s why, along with their technical excellence, BWRM photographers bring personality, warmth, and understanding to every client encounter. They can read the room in more ways than one—framing shots in light and shade that show your home at its best to potential buyers, while understanding your needs, preferences, and what you want your rooms and house to say.

There is an artistry in telling a home’s story to the market, and it is best told in a personal way, which is why BWRM photographers bring a personable energy to every shoot. If agents and owners aren’t at ease during a shoot, this can come through in the end product, which might lack the coherence that the best stories need to capture the attention of would-be buyers. When it comes to choosing a real estate photographer, you should look for those who offer to help you tell the home’s story in the most meaningful way possible.

BWRM photographers use their expertise to showcase a property’s best features, using lighting, angles, and composition to make every room and exterior shot appealing. But they also listen to all points of view, adapting to clients’ wants and needs to ensure the best outcome is achieved. The best real estate photographers know every room or outdoor area has a positive story to tell to a potential buyer. It becomes the stage on which the buyer will live their future best lives.

As with any creative work, the most powerful effect is achieved when multiple media are brought to bear in the production. So it is with a real estate marketing package, which is more than just still photos of your home. Choosing a real estate photographer who can provide the full suite of services—photography, videography, drone footage, and floor plans—ensures you get a complete marketing package to help your listings stand out in today’s competitive market. A personalised approach is equally important, helping agents win more listings and impress both sellers and buyers.

Buying and selling houses can be a stressful experience, especially when it comes to selling family and childhood homes. BWRM photographers understand this and approach all shoots with sensitivity and warmth, recognising that while they’re paid for their work, the shoot is not just a transaction but an opportunity to tell the best, most meaningful story possible.

For this reason, we believe that who we work with is as important as the work itself. We prioritise partnering with ethical, respectful, and great communicators. BWRM photographers are engaged not only for their technical skills but for their ability to work seamlessly with clients, providing a stress-free experience that reflects positively on you and your brand. Beyond this, BWRM people are creative storytellers, personally invested in every project, ensuring accountability, consistency, and premium results every time.

This is what you want to look for when choosing a real estate photographer. With BWRM, you know you’re working with professionals who take pride in their craft and deliver exceptional work with a personal touch.