Light Style
Emphasising natural light, warm tones, and a clean, inviting aesthetic.
Light Style is characterised by attention to detail in lighting, colour, and composition. We use soft, warm lighting during golden hours and maintain natural light during the day to evoke a sense of warmth and welcome. We prioritise natural colours, ensuring skies are true to their original hues unless enhancement is needed for overcast conditions. Each angle and interior shot is carefully composed to maximize light, space, and architectural features.
Embrace Light Style to produce images that are not only visually stunning but also imbued with a sense of place and atmosphere. This manual will guide you through the techniques and principles necessary to achieve the signature Light Style look.
TWILIGHT
External Imagery:
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Emphasise soft, warm lighting with a ‘golden’ look.
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Highlight bright areas and maintain low shadows.
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Avoid desaturation.
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Keep the original sky if it is blue (lighter blue, natural, and not oversaturated).
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If the sky is moody or overcast, replace it with golden hour or twilight skies.
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Maintain neutral whites without full desaturation.
DAYTIME
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Avoid oversaturated colours.
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Keep the original sky if it is blue (lighter blue, natural, and not oversaturated).
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If the sky is moody or overcast, replace it with light-style skies.
INTERIORS
(DAY) LIGHT STYLE or TWILIGHT LIGHT STYLE should be included in the order, followed by any other required instructions.